FIELD: data relaying to receiver/decoder, data transmitting and receiving systems. SUBSTANCE: method for transmitting data to receiver/decoder involves transmission of first-type audio and/or video data to receiver/decoder and transmission of second-type reference data associated with first-type video and/or audio data to receiver/decoder in order to enable receiver/decoder wherein time correlation of first- and second-type data is given to generate additional video and/or audio data depending on reference data. Proposed method and device enable use of digital data transmission systems for rendering terminal user interactive operation mode or additional information. EFFECT: enlarged functional capabilities. 36 cl, 14 dwg
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