FIELD: information technologies.
SUBSTANCE: method of advertising information provision includes receiving an application in an electronic device; extraction of advertising materials from an advertisement server into a data base of an electronic device when a function of interim software for advertising is called from the application; reception of a request for advertising from the application by the interim software; extraction of one or more parameters from the request for advertising, selection of advertising materials from the data base. The selection is based on the specified parameters; provision of selected advertising materials in compliance with specified parameters to the application from the interim software.
EFFECT: improved reliability of user device operation, due to usage of the interim software for advertisement placement.
19 cl, 6 dwg
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