FIELD: information technology.
SUBSTANCE: disclosed is distribution of rights protected content as a function based on advertising sponsorship, enabling a user to receive rights protected content at no cost or at a reduced cost in exchange for acceptance of advertisements which can be provided as a condition which must be satisfied before the rights protected content is presented. The advertisement can be distributed as a single delivery or as a bundled delivery. The premium content and associated advertising rules can be shared between devices in a peer-to-peer manner.
EFFECT: enabling control of distribution of sponsored content while tracking delivery and display to end consumers over a network.
36 cl, 14 dwg
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