FIELD: data processing.
SUBSTANCE: invention relates to a method and a system for automated distribution of gifts between users of an Internet communication environment. Method includes determining a set of gifts, assigning gifts to digital identifiers of gifts, selection by users of communication medium of digital identifiers of gifts and their sending to other users, during method implementation data on condition of formation of data base of participants of gifts distribution, sending digital communication identifiers of communication medium users, is fixed, from the senders and/or recipients of the digital gifts identifiers, a database of participants of gifts distribution corresponding to sent digital gift identifiers is automatically generated, automatic collection of data on user activity in a communication environment and, based on said data, the recipients of gifts are automatically selected from the base of distribution of gifts, after which gifts are sent to the recipients, corresponding to digital identifiers of gifts.
EFFECT: technical result consists in the possibility of automated distribution of gifts between users of the Internet communication environment.
39 cl, 4 dwg
