METHOD FOR ADVERTISING CONSUMER GOODS Russian patent published in 2001 - IPC

Abstract RU 2169949 C1

FIELD: advertising engineering. SUBSTANCE: method is based on information transmission by means of video picture. The latter is reproduced directly at point of good sale; data on advertised commodity is formed in common remote technical center; then it is transmitted to computer and displayed on monitors by means of control program. Monitors are installed above point-of-sale or above counter. Information may be same or not for different shops, it may be displayed on several monitors at a time but not necessarily synchronously. EFFECT: enlarged advertising capabilities. 3 cl

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RU 2 169 949 C1

Authors

Korolev M.B.

Dates

2001-06-27—Published

2000-04-28—Filed