MEANS FOR ADVERTISING Russian patent published in 2015 - IPC G09F23/00 

FIELD: personal use articles.

SUBSTANCE: means for advertising is a decorative-fastening unit for connecting the parts of advertising structures consisting of fasteners of two connected parts, a locking loading and a stylised decorated nut, which is an advertising medium. The fastener of the first connected part is a recess or an eyelet formed in this part, in which the fastener of the second connected part is inserted, which is a protrusion with a slot, in this slot the locking loading is partly located, which is a cylindrical washer with notches forming a protrusion corresponding to the size of the slot of the protrusion of the second connected part, on the cylindrical side surface of the locking loading, including the lateral surface of its protrusion, an external thread is made, on which the stylised nut is wound to secure the unit of connection of the parts, which is a cap for capping PET bottles with beverages, on the inner lateral surface of which the thread is made.

EFFECT: increase in the quality and quantity opportunities to create new means for advertising, increase in the quantity opportunities of using advertising and marketing techniques, the ability to implement complex methods of advertising exposure and expansion of the scope of application and recycling of caps for capping PET bottles with beverages.

5 cl, 2 dwg