FIELD: production of badges, buttons and souvenir and advertising products. SUBSTANCE: badge has composite body with casing and substrate and graphic insert with image carrier formed as contrast film with fixed image. Graphic insert has film with microrelief provided with light-reflective coat. Film is positioned at rear side of image carrier between contrast film and substrate. Single replaceable member, such as contrast film, allows new series of badges with required information to be produced. EFFECT: reduced production cost, wider operational capabilities and increased ornamental effect. 2 dwg
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