RECOMMENDATIONS FOR THE USER ELEMENTS SELECTION METHOD AND SERVER Russian patent published in 2019 - IPC G06F16/9035 G06F16/9535 

FIELD: information technologies.

SUBSTANCE: invention relates to the recommendations selection means. Obtaining information about accessing the recommendations service user. Determining the user type, which may refer to the “new user” or the “old user” type. In response to the fact that the user is of the “new user” type: obtaining information related to the set of elements from the predetermined resource target page, which indicates the elements visual characteristics; creating vector of factors for each element based on related to visual characteristics information. Using MLA creating the factors vector based the user non-specific popularity rating for each element. Creating the user non-specific set of recommendation elements by selection from the user non-specific recommendation elements, which are intended for the presentation to the user. Transmitting the user non-specific set of recommendation elements instead of the content personalized recommendations.

EFFECT: increase in the output content accuracy.

26 cl, 5 dwg