FIELD: advertising business.
SUBSTANCE: disclosed group of inventions relates to production of digital advertising materials, specifically to automating marketing activities, particularly batch production of copies, versions and adaptations of digital, graphic and animated advertising materials. System for automated production of digital advertising materials is characterized by availability of cloud storage, user's computer, an assembly module, a network client module, a demonstration panel, a program connection module and an output of the created advertisement material. Group of inventions makes it possible to increase efficiency of production of advertising materials due to optimization of operation.
EFFECT: optimization consists in excluding repeated cyclic procedures due to introduction of automation when creating universal adaptive templates of advertising materials for any advertising platforms of Internet and other digital media with different technical requirements and different software and hardware conditions.
5 cl, 12 dwg
Authors
Dates
2020-06-23—Published
2020-01-17—Filed