USING THE CONTENT OF PAGE TO SOLVE THE PROBLEM OF ACCURATE ADVERTISING SELECTION Russian patent published in 2017 - IPC G06F3/00 G06Q30/02 G06F17/30 

Abstract RU 2630382 C2

FIELD: information technology.

SUBSTANCE: method for selecting promoted information is proposed. The method comprises step of providing content to a user through a touch screen device. Next, according to the method, a part of content, selected by user through actions with sensor, is determined, where the content is displayed on touch screen of touch screen device, and each point on touch screen functions as an active link in response to a touch. Further, according to the method, metadata, associated with at least some of user-selected content and context of user-provided content and reflecting the user's goals, is generated.

EFFECT: providing preview of preview link by preview of promoted information through preview templates.

60 cl, 10 dwg

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RU 2 630 382 C2

Authors

Tsyplyaev Maksim Viktorovich

Verbitskij Andrej Vladislavovich

Dates

2017-09-07Published

2013-02-06Filed