SYSTEMS OF INFLUENCING CUSTOMERS IN FIRST DECISION-MAKING MOMENT IN RETAIL TRADE ENTERPRISE Russian patent published in 2014 - IPC G06Q30/06 

Abstract RU 2534825 C2

FIELD: radio engineering, communication.

SUBSTANCE: invention relates to customer influencing system during decision making in a retail trade enterprise. The system is multinetwork communication structure, containing at least one meshed network and at least one star network, logical device to control the said structure, wireless electronic device or intellectual shopping trolley that are in immediate vicinity to the customer during his or her movement within the retail trade enterprise.

EFFECT: functionality expansion due to generation of customer position tracking data, as well as information about selected goods and announcement of recommendations based on this data.

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RU 2 534 825 C2

Authors

Bonner Brett Brehjsvel

Khel'M Kristofer Todd

Dzhons Titus Artur

Osborn Ii Dzhon Ehdvard

Perkins Dion Brent

Ments Gregori Majkl

Dates

2014-12-10Published

2009-11-02Filed