RECEPTION OF ACTUAL DATA RELATING BUYERS BEHAVIOUR DURING GOODS SELECTION IN REAL TIME Russian patent published in 2015 - IPC G06Q30/00 G06F17/40 

FIELD: instrumentation.

SUBSTANCE: invention relates to the system ensuring reception of actual data on the buyers behaviour in real time. The system contains device of first moment of truth gathering the actual data on the buyers behaviour in real time, corresponding to the moment of the solution making on the good purchasing with readable carrier, based on the reading buy the buyer of the readable carrier using said device, and containing tracking device to receive data on the buyer position, device for data gathering and processing that receives, processes and stores actual data on the buyer behaviour, and multiple communication network made with possibility of data exchange with the device of the first moment of truth and device for data gathering and containing mesh communication network, used for the device of the first moment of truth tracking in the shop, and start communication network used by the device of the first moment of truth for data transmission on the buyer behaviour to the data gathering device.

EFFECT: increased reliability of data gathering in real time.

9 cl, 23 dwg