DISPLAYING DATA RELATING TO RETAIL ENVIRONMENT ON VIRTUAL SCHEME OF PHYSICAL RETAIL ENVIRONMENT Russian patent published in 2015 - IPC G06Q30/02 

FIELD: physics, computer engineering.

SUBSTANCE: invention relates to methods and devices for displaying data on a virtual scheme. Disclosed is a system which identifies three-dimensional models representing retail store elements and tracks the position and orientation thereof on a surface representing retail store space. Each retail store element is associated with a particular retail product or retail product group. A point of view with respect to the models may be identified and an image of the retail store space and elements therein are displayed on a human-scale display from the identified point of view. As the store elements and/or point of view are changed, the displayed image is updated to provide an immersive experience.

EFFECT: combining the advantages of a three-dimensional physical model, making it easy to make up and perceive the overall store layout, with detail and observation from any point of view, which is inherent to a virtual model, enabling the user to change the overall layout of the store and see the store in real time with product level details.

20 cl, 12 dwg