FIELD: information technology.
SUBSTANCE: method comprises receiving data from a search engine server via a communication network, containing information on properties that are typical for a resource; evaluating user interaction with a web resource, performed by the user through an electronic device, and determining parameter values for the web resource based on the user interaction; based on the obtained parameter values, as well as properties that are typical for the resource, generating a customised ranking model.
EFFECT: improved relevance of information provided to the user, which best matches personal needs of the user.
48 cl, 4 dwg
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