FIELD: information technology.
SUBSTANCE: method of detecting changes in user interaction between the first and second versions of the search results page includes presentation of the first version of the first group of users and the second version of the second group users; evaluation of the first and second indicators user interactions with the first and second versions of the search results page, respectively. User interactions belong to a predefined type of user interactions; determination of first and second distributions first indicators and second indicators user interactions, respectively; analysis of the first and second distributions together to determine the extent of the changes in the user interacting, in response to the fact that changes in the online interaction are statistically significant, the definition What user interacting between the first and second versions of the search results page.
EFFECT: improving the quality of testing changes in the user interaction between the first version and the second version of the search results page.
14 cl, 10 dwg
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Authors
Dates
2017-12-07—Published
2015-07-16—Filed