ADVERTISING TAKING INTO ACCOUNT INTERACTION WITH USER Russian patent published in 2012 - IPC G09F19/00 G06F13/00 

Abstract RU 2449383 C2

FIELD: information technology.

SUBSTANCE: monitoring can be performed through a monitoring mechanism at the client side and/or a monitoring mechanism at the server side. The monitored interactions can include, but not limited to, voting, including by clicking a mouse button and/or conversation, including based on account acquisition factors. Certain examples include a display component which can use user interaction information in order to automatically adjust, for example, the location, frequency and/or to whom the advertisement is shown, based on income generation by charging advertisers for information and/or for regulating their advertising campaigns.

EFFECT: possibility of controlling advertisement display parameters based on results of monitoring data on user interactions in online and off-line modes.

11 cl

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RU 2 449 383 C2

Authors

Miik Kristofer A.

Biggs Dzhodi D.

Chikering Dehvid M.

Dates

2012-04-27Published

2007-10-22Filed