ONLINE METHOD OF CREATING ADVERTISING PAGES ON SITE AND MANAGING THEIR CONTENTS (OPTIONS) Russian patent published in 2018 - IPC G06Q30/02 

Abstract RU 2671618 C1

FIELD: advertising and exhibition; information technology.

SUBSTANCE: invention relates to online methods for creating advertising pages on a site and managing their content. Method includes the use of a content management system and advertising – CAMS and the participation of publishers, while CAMS establishes general rules for the withdrawal and design of Internet pages, provides publishers with a web page management script – WPMS or a link to WPMS, saves instructions for using content with a universal resource pointer – URL, stores feedback blocks – BOF or URL a link to BOF, passes a BOF or URL to a BOF link to visitors, saves instructions for BOF, forms CAMS content display rules and BOF rules based on publisher and advertiser instructions, receives query parameters to verify CAMS content display rules and BOF, checks parameters for the execution of CAMS rules, if the CAMS rules are not complied with, sends an indication of the failure to comply with the rules, and when the rules are executed via WPMS, the CAMS sends visitors to the BOF web pages or URLs of the BOF references from the CAMS.

EFFECT: technical result is to automate the management of the creation of advertising pages.

3 cl, 5 dwg

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RU 2 671 618 C1

Authors

Cheskidov Roman Pavlovich

Dates

2018-11-02Published

2015-01-29Filed