LOGOCONS: ADVERTISING PRODUCT FOR BRAND ADVERTISERS Russian patent published in 2012 - IPC G06Q30/00 

Abstract RU 2446468 C2

FIELD: information technology.

SUBSTANCE: computer system is configured to receive a set of information in a computing device; find one or more occurrences of a text in the set of information; carry out at least one replacement of one or more occurrences of the text, respectively, with one or more logocons or placing one or more logocons next to one or more occurrences of the text and provide the set of information to the display of one or more computing devices with one or more logocons embedded in the set of information, where one or more logocons are displayed with the set of information.

EFFECT: broader functional capabilities owing to use of logocons in web page text as an online advertising product.

19 cl, 6 dwg

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RU 2 446 468 C2

Authors

Makh Tereza B.

Berdik Brajan

Li Li

Dates

2012-03-27Published

2007-08-20Filed